SMART GENERATION BASED BUSINESS SOLUTIONS
SBBS develops games for companies to make things more immersive.
IKIGAI - the overview of the 4 universes
History of Gaming
#Gen X
Woman empowerment – equality – peace – born in 1965 until 1980 – political change – first gamers – first TVs
#Gen Y - the millenials
educated – tech nerds – born 1980-1995 – peace – improvise – connected – Generation Atari – first consoles
#Gen Z - the eco generation
digital natives – new social – natural born eco generation – great change – 1995-2010 – Generation Gaming – mobile gaming – AR – MR – VR –
#Gen Alpha and Beta - the unknown future
The great question mark and the great exclamation mark – generation since 2010 and 2025 – generation survivel – Generation Metaverse – generation future
SBBS journey - The way of the entertainvertising
PROJECT MANAGEMENT | CONSULTING AND CONCEPT
From the beginning till the end SBBS will manage the project transparently and work on a concept how to apply gaming, immersive ecperiences and entertainment as well as future generations to your company.
SUPPORT | MARKETING
SBBS helps when it comes to consulting you about customer service for the gaming community as well about a distribution strategy with classic marketing channels for your games.
Disvovery is the beginning of the journey. SBBS consults you about the different opportunities of marketing, entertain-ment, future generations consulting, and immersive experiences.
DISCOVERY
At the moment the development is outsourced but the whole development lifecycle will be supported and monitored by SBBS
DEVELOPMENT | SERVICE
CONSULTANCY & CONCEPTS
Gaming for Marketing
Automate your marketing process in an immersive, innovative and interactive way
Building a community
Interaction of leads with each other.
Using gaming communtiy channels for creating and analyzing communities
Increasing discussions in forums and increasing interest
Create impact and motivation for discovery
Strong interaction and immersion is important. Let the audience discover, interact with each other and compete for more entertainment. Be innovative. Be different.
Let players be creative and give them the opportunity to dive deep into the products and services so they get captured in the immersive experience. Our natural curiousness is the principal of the success for gaming.
Automate your marketing and community building
Develop gaming solutions
and use a hype effects by creating your own metaverse, letting your potential clients explore a place of social interaction.
Spread that vision with user created content in social media and other entertainment channels
Increase your audiences interaction with each other as well as the interest of your audience formyour products and services
Next level of performance enhancement by using gaming solutions
Create valid and significant data and ensure data quality by collecting data through user behaviour.
Collecting data with gaming is a better way for more real and true data rather based on player data than data entry by users.
Results in higher performance, because of better decision making.
Gaming for Sales
The generation Z sees the develepment of customer service differently. How?
Automate your sales process
Using intelligent sales games to automate your sales process in order to find out more about the needs and desires of your customers.
Scale your sales process by using the power of gaming as a service solutions as an intelligent way to track the player data instead of long sales calls and boring surveys.
Better and more real data made possible by immersive experiences.
Also leverage your aftersales process with gaming solutions in order to make the whole process from lead to customer more captivative for potentials.
Innovation drives motivation, motivation drives sales
Innovate your sales process with gaming solutions individually developed for your needs and your case.
Innovation means, that processes even sales become more immersive and interactive, the first step into the metaverse before 6G. Be innovative and use the potential of new ways of creating motivation through games.
Building a sales community
Sales partners, consultants and affiliates can use these games to collect bonuses percs and special offers
Building a community in a sales game can create huge impact in terms of cost because you make the sales process independent from employees and sales staff can also play the game to interact with the community that is interested. It delivers also bettter results by connecting sales and marketing seemlessly.
By building up a network of community experts including sales staff, you can leverage the sales and consulting potential by implementing bonus mechanisms like special vouchers for everyone who is a high performing supporter in customer service.
The principal of help by the community for the community is unique in this service.
Next level of sales performance
Increasing the level of performance by tracking user behaviour and interpreting user needs for better decision making with high quality data collected with the game
Optimizing your sales strategy with better market data collected first hand by the game analytics mechanisms. Qualified decision making made easy by new approaches in sales management and analytics.
Gaming for Public Relations
The generation Z sees the develepment of customer service differently. How?
Automation of PR processes
Preproduce all content and release it at once, and have a better effect and creating a hype and leverage your PR views
Utilitize the automation of PR by building immersive community games with treasures and hints they can discover. Give people challenges in order to make the game more popular, automatically your company and its products as well.
Create a PR game community
Connect people and profit from community effects, people helping each other to find new hints and hidden secrets.
Start your competition now and let people discover new things instead of only researching for media contacts. Get people more curious about your developments in the future.
New ways of experiences. News in a new dimension
New dimensions of public relations using gaming as a PR channel that elevate your PR and can create unforgettable experiences as well building up a community of bloggers and journalists.
Let them play treasure hunting games so they discover hints and easter eggs about new developments in the future or product releases as well as new services. Create a hype and get users involved in it. Give your PR content more life and interaction opportunities. Let your target solve riddles to reveal not all news at once. Do not use boring press releases. Find creative ways to develop a game in order to turn your text file into an exciting journey, so all media will write about. Beat the competitors with creativity and be the number 1
Elevate your PR traffic performance to a next level
Boost the traffic by utilitizing the community and the immersion of games. Instead of using traditional press releases gaming is something that will be remembered forever.
User centric methods will trigger the curiousness of journalists and bloggers as well so the competition of the bloggers and big media houses is more equal. Users get more excited and hyped for news than with traditional methods.
Gaming for Customer Service
The generation Z sees the develepment of customer service differently. How?
Automate the complete customer service experience with gaming
Save costs with automated and scalable processes in customer service to leverage the potential of gaming solutions but keeping quality standards high.
Involving customers in the process of helping customers. Offering customers special offers for helping others and becoming community experts that can earn loyalty bonuses. Satisfied customers are the best sales people and customer support. Consequences are lower pices and happier clients.
Decentralize your customer service
Create a community of clients and use the potential of decentralizing the customer support with community experts, beginning with support staff, but step by step outsourcing it to the community experts.
Collaborative playground for customers that need help. Community experts helping customers and customers becoming community experts by joining the game and enjoying percs for helping others.
customer service a rewarding and immersice experience
Leveraging the social gaming method and connecting satisfied customers with ones that need help. Innovation and disruptive processes can also elevate your popularity and the feedback of your clients. Fair and scalable solution for your customer service experience. Discover your opportunities.
Leveling up the experience of customer service and community building results in a better client satisfaction in total, but also in lower costs for your company and lower prices for your clients as well as independence of time and location. Better social footprint by offering a social system of customer support with gaming solutions. There are also other advantages for using the potential of customer care games, like less operational effort for the company.
Collecting better and more significant data forcustomer care
Leverage the data science potential with games.
Collect and analyze more significant and real data for customer satisfaction instead of sending out boring survey forms. Create immersion and track real user behaviour during entertainment of clients.
Gaming for Human Ressource Management
SBBS delivers innovative gaming solutions for HR departments for better talent scouting.
Human Ressource management in a new way
Using games as assessment substitute
Gaming is a good way to train people but also to assess their skills. Skills that tell companies more about the teamwork capabilities of the applicant because of muliplayer experiences, as well as cognitive and knowledge based skills. An HR game you can use as good alternative to a traditional boring assessment test, many people do not even touch.
HR automation with gaming
Automate your advertising for HR by using games instead of traditional ways to get more applications
Automate the whole application process and build communities that interact with each other in a way that will revolutionize the Human Ressource industry. So be unique and by building your employee community even before they are employed and start a competition that is more fun in order to automate your applicant generation
Data Science advantage: Build a competition and motivation
Collect assessment data and application data in a more efficient way.
Gaming as a service to boost competition in order to get more applicants but also reducing the bouncing rate of applicants in application processes. More motivation less cancellations create more data sets by developing a game that can be analyzed better, because its data is based on user behaviour instead of boring forms.
With gaming you can make your applicants motivated through competition. Only the best fitting and best performing applicants will pass the game and will win a seat in the journey bus of your company. Your applicant rating can be automatised.
Community building
Build communities in the whole HR process from website visit to assessment and beyond
Let people find hints, test your applicants motivation and skills to find out more about the company as well as rate your appplicants even during the appliation process. Gaming is one of the most innovative, immersive, and interactive solutions to create communities and automating HR.
Gaming for Learning and Development
The gen Z sees Learning differently. But How?
Create Elearning processes with gamification
From Learning to testing but also memorizing. All things can get real with gaming
Be different and explore the power of gaming for a more immersive and capturing way of learning and development. Being unique can be a competition advantage in comparison to your competitors. Many companies fail because of the lack of skill management and career chances. Innovation and Change management with help of gaming solutions is a key advantage in our globaized unforgiving world. The Great quit can only be the beginning.
Create a learning community
Build your own learning community that grows together with the company and communicates with each other to improve the knowledge base of each other. Make them play together, make them work together more efficiently.
Social learning, helping each other is in the focus of gaming. Be brave, be bolt, and create communities for a more team focused working communityies where knowledge is shared continuousy.
Create touchpoints for better data
Collect better data about the talents of your employees.
Make better decisions what key roles are better for your employees by using the data provided by the learning games. Real data that is based rather on user behaviour than boring forms.
Automate your Learning programmes
You do not need to have speakers in front of your employees to educate them, your just need coaches collaborating with developers to create games.
Creating games for your employees can autmate the process of learning and development in your company as well as the process of creating new programmes. With User created content you can let your own gamifed platform grow.
Gaming for Employee Performance Optimization
The generation Z sees the develepment of customer service differently. How?
Automating employee performance optimization
Create unique employee experiences to automate employee performance trainings.
Connect employees with fun games so they are performing better after the breaks. Innovative collaborative and immersive games can increase the strentgh of teamwork as well it can improve the performance of your employees significantly. All automated with innovative gaming solutions
innovation meets optimization
Optimize the performance of your company automatically
Entertain them, train them, facilitate them! Use innovative gaming solutions to ensure your employees´ entertainment, education and fun as well as unforgettable working breaks at the same time.
Better employee performance related data, better decisions
Monitor the employee performance and make better decisions
Make better decision with practice focused data, not by testing employees with math tests and boring multiple choice tests, but real experiences that are close to their daily tasks. Rate your employees based on real continuous user behaviour than just snapshots of their knowledge.
Put all employees into a melting pot
Create strong teams through gamified multiplayer experiences that will strengthen the abilities of your employees in the work sessions. Create whole communities based on departments that are connected to each other. Create a company metaverse.
...and mix it together! creating events after work that unite private life, fun, family, friends and entertainement, can boost up the performance of the community of your company.
Gaming for Research and Development
The generation Z sees the develepment of customer service differently. How?
Put together Research and Development and innovation
Make it possible to be innovative and doing research about certain market segments.
Be creative, be unusual. Innovation in Research and Development means to following different paths instead of relying on traditional methods that do not represent real life data. Case studies with a practical focus can only be achieved with immersive and capturing experiences.
Make better decisons based on real life data
With intelligent gaming concepts and tracking mechanisms you can enable a fully automated solution for your decision making
Decisions are based on data. Data should be as close as possible to real life. But often we have the problem, that traditional research approaches can not reflect an enviroment, that simulates reality as good as we need it to do. The solution to that problem is to create a gaming system, that can simulate the problem and so user behaviour instead of multiple choice questions represent the data for decision making
Creating a community
Analyzing a whole community instead of single individuals can have many advantages.
To analyze a community is more focused on real life data instead of unrealistic single person studies. In real life decisions in a company will rather have consequences for a whole group of persons than a single one.
Automate your research processes
Because of intelligent gaming mechanisms and immersion, people finsih the game instead oof bouncing off the multiple choice forms
Create fun, create immersion and build motivation to automate your research process. Traditional methods have less meaning, and are used less by users. New methods can be used as research methods, tracking mechanisms, and reporting solutions for automated propositions for your decision making process.
Gaming for events
The generation Z sees the develepment of customer service differently. How?
Automated openworld games instead of linear events
Create events for a next generation of audience by creating unforgettable games for the change of tomorrow.
Create event games for more immersion. Openworld games, where people can explore things on their own. No needed speakers, roadmap interruptions, no travel costs for guests and exhibitors. Best networking experiences.
Innovation Next gen events
Innovation means to break boundaries, especially the event business can profit from gaming.
Innovation can mean AR and VR experiences at offline events, in the office or even the own living room! There are no borders or boundaries you cannot break. Be brave and bolt to make something special ot of your events with the strong tool of gaming.
Community
Eanable people to network at your events so they attend more frequently
Create a platform for people to network with as much people as possible to use the full potential of the time they spend at the event and even after the event, whenever they want.
Immersive Events - data science
Immersive events also include analytics of user behaviour to optimize your product.
Analyze data with real life approaches to get a better decision making basis. Events attract people Gaming as an event is an approach where you can track user behaviour continuously whereas you cannot track it, when you have offline events
Gaming for
ERP Management and Production
Project Management
Operations
The generation Z sees the develepment of customer service differently. How?
innovative openworld games for project mnagement and operations
Create innovative enviroments by building a digital twin of your company, a little microverse only your employees have access too.
These innovative, immersive and interactive microverse enviroments are a great alternative for traditional productivity tools of established providers.
Automated next gen operations experiences
Let people work whenever they want, let them join whenever they want, and let them work whenever they want! Freedom for more creativity and productivity
People can join with their smartphones, computers, or cardboard glasses to collaborate with their colleges to have the greatest impact by working how they want it, when they want it and in the enviroment they prefer.
operation Community collaboration
Connect your teams better.
Let people access the game and work together in an easy way. Give them special perks and weld them together with the help of gaming solutions.
Immersive New Work - data science
Track the results of each community member and make better decisions based on the data provided by the digital twin.
React individually to the needs of your employees during work with real life data tracked with the game and monitor the results of the work precisely.
Gaming for Events
The generation Z sees the develepment of customer service differently. How?
Automate your events
Create a platform where users can register freely without any borders and boundaries. No dependence of location and scale. Unlimited exhibitors - unlimited players.
Use the potential of gaming by creating unforgettable events and giving people an experience, they would not have in a reglar event. Gaming unleashes a great amount of opportunities for both exhibitors and guests to experience their journey. The sky is the limit.
innovative concepts of events with pure immersion
Get in touch with new people and spread your message in a way that never exists. Gaming for more diverse experiences. Let people be what they want to be!
Gaming as an opportunity to show your innovative approaches in a more tangible and immersive way. People tend to be willing to buy, if they can touch or see something. Make invisible things more visible to people.
Community creation for event games
Level up your community and give them a place to connect.
New ways of connecting with people. Gaming is a great opportunity for connecting with people and doing it as efficient as possible because of independence of time and location. Start your journey and let people network, even after the actual event like never before, to let people unleash their greatest networking potential they would not experience with a physical event.
Data advantages using gaming solutions
Ge real data first hand about your users. Track their data better than with physical events
The biggest downside of physical events is the lack of a good tracking mechanism and the possibility that they have to be postponed because of certain circumstances. Events that are based on games can be attended regardless of location or time. And you can track the behaviour of your attendees precisely to make better decisions at the end.
Entertainment
Influencer & sponsoring in sports and gaming
The generation Z sees the develepment of customer service differently. How?
Future generation influencers
from micro influencers to big players in the industry. Inffluencers are very important to stay in touch with your next gen customers.
Network with influencers, SBBS consults you about possible influencer connections
Motorsports and sports sponsoring and influencing
Motorsport sponsoring is very important and SBBS specializes on that field of sports
Empower talents and build up an audience together with your future stars in sports.
influencer created content for entertainment
Booking influencers for movies produced in your company can level up your reach.
Create more than just content
Use the potential of the audience of influencers and turn influencer into actors.
Business influencers
Get in touch with business influencers in the network of SBBS
Boost the popularity of your games with business influencers.
entertainment & edutainment productions
The generation Z sees the develepment of customer service differently. How?
Entertainment platform development
Developing an own service for entertainment content exclusively for your own movies and series.
Instead of only offering streaming services content exclusively, you can also develop a platform you can easily combine with a gaming infrastructure in order to make it possible to offer exclusive entertainment content for your clients.
Entertainment Produtions
Entertainent content needs to be produced. SBBS offers the opportunities for the production of high quality entertainment content by collaborating with several filming companies. SBBS is responsible for post production
Empower the force of entertainment content that connects people and elevates storytelling to another dimension
Offering entertainment content on streaming services or in TV
Use the potential of TV or streaming services around the world.
Create more than just content. Streaming services radio and TV can elevate your popularity exponentially
Entertainment consultancy
You need creative ideas for a movie, a series or a short film? SBBS offers you a consultancy and tell you more about the potential to dive into entertainment.
Make entertainment to your strategy to attract both B2B and B2C clients, employees and business collaborations.
Future Generations
Future Generations Consulting
The generation Z sees the develepment of customer service differently. How?
Future Generation Consulting
How does the behaviour of older, more experienced generation affect people in gen Z or the future generations? All these question about young people will be answered by SBBS consulting.
SBBS consulting is a service that offers services of generation Z for people who want to communicate or interact with the gen Z or future generations.
Gen Z customer service consultancy
SBBS customer service consutlancy
How is your customer service optimized? Is it ready for gen Z?
SBBS will give you consulting about how gen z wishes the customer service to be! With workshops you get a first impression about how to start.
generation Z marketing
How to attract people from generation Z? The answer you can have from SBBS consulting
SBBS offers you not only glimpses, but a whole detailed view into that fascinating and high potential generation Z.
Gen z HR
How to get more qualified employees that are young and motivated? A big question and a great challenge companies face at the moment.
SBBS consults companies that want to think forward and companies that want sustainable and social aware people in their communities. SBBS shows different approaches how to communicate and hire these promising generations.
Marketing
Marketing
The generation Z sees the develepment of customer service differently. How?
Branding
Creating unique and building sustainable brands. Green, social, enviromental, built for the future.
Offering this kind of service only to sustainable business models and startups.
Giving companies the opportunity to enable their full potential with emerging technology
Organic Marketing
Doing classic searchengine marketing on pplatforms, search engines and marketplaces as well as video services.
SEO is more than search engines. Whole platforms that grew big are now more important than ever.
Content Marketing
Making the difference with combining content marketing with real entertainment to leverage whole communities with content.
Creating content with impact, immersive videos, trailers like in cinema, making ofs, product movies, etc.
Building TV and radio like content to attract a whole community. Combining classic content marketing with entertainment and new emerging technologies like gaming solutions. (AR, MR, VR,...)
Performance Marketing
All about numbers and metrics. Performance focused marketing for more traffic and conversion.
Developing and realizing strategies in the classic and innovative manner. Using classic marketing channels as well as new emerging channels like the metaverse.
SBBS JOURNEY - FROM A like Discovery to Z like marketing for games
DISCOVERY
project management for gaming
The generation Z sees the develepment of customer service differently. How?
game use case analysis discovery
The first step is to find problems that can be solved by gaming. To scan every department for transformation opportunities
To show the client all the different opportunities SBBS makes a check up about all departments of a company and delivers first hand examples of possible solutions that can digitally transform the company in every particular department.
Decision making discovery
Executives will decide what to do, and which concepts will be the selected ones.
This phase is the most important phase in the whole discovery step. It will affect all future phases when developing actual concepts and the first fully operating prototype. 5 out of 10 ideas will be sorted out.
opportunity discover
After uncovering some issues of the company to the executives, SBBS will make a workshop about possible solutions in gamification
first rough concepts will be shown to the exeutives to look for any decision what complies with internal rules, and the branding of the particular company.
Decision making
The final step to choose from 5 gaming concepts 2 that will be A/B tested after the development
choosing alternatives to test the reaction of the audience can be important but is not necessary. It is a service of SBBS to do 2 concepts instead of only one to look for differences in the analytics data after the launch and making future decisions.
PROJECT MANAGEMENT
project management for gaming
The generation Z sees the develepment of customer service differently. How?
Project start
SBBS will manage the whole project start to ensure that all collaboration partners are informed
SBBS will provide all partners and stakeholders a working eviroment, where the creeators can work agile and the executives of the client company can check the progress of the project whenever they want. It is important wo have a single source of information to get the highest quality and the most transparency about the progress at any time at anywhere.
Operating project management
After launch the project does not end if it is not whished by the executives.
The service & support phase will start. Service means constantly adding new content to keep the community busy and entertained if wished so, but also support means to fix bugs and to user experience research. Doing the whole service design and UX/UI work. Managing the whole process with external collaboration partners.
Project management
SBBS will proactively manage the work and check for opportunities to speed up the pace of the project work with challenges
SBBS will manage the project, at first doing the discovery, after discovery and decision making the consultany and concept development, as well the whole communication and direction of the development process. It will orchestrate the whole proces until the end, when the service phase will start, and the project will have the status "operating" instead of "in maintenance"!
During the process reports are not necessary because the status of every single part of the project will be updated instantly after every change, and the way of gathering information is made easy because there is a single source of truth provided to executives where they can access all parts of the project.
Project delivery and handover
SBBS will create an easy and fast way to handover the project when it is the dicision to manage the project inhouse instead of outsoucing the whole process of project management
SBBS will handover the project in a well structured and clear way to ensure a fast change process and full transparency when it comes to making a change internally in the company of the client. Employees can understand all things fast and can apply their skills fast after the change.
CONSULTANCY & CONCEPT
project management for gaming
The generation Z sees the develepment of customer service differently. How?
Consulting
After the discovery when the contract is made there will be only two concepts for each problem to solve. The next step is consulting about different approches and design opportunities for the games and finding a solution what is applicable to the needs of the client.
Decisions like branding and interaction designs as well as level design, characters will be defined. Making these decisions early is crucial for the whole process. The brand guide will be developed in close connection with the client and developer company. This is the most important step after deciding which idea will be implemented in the game.
Decisions are made in the next step
Concept
Concept creation is the basis of all future work of developmers and is the main part, where SBBS is working on.
SBBS will deliver fine tuned and exact concepts to ensure that all information is precise enough for developers and other stakeholders. There should not be a difference betweeen the projext is developed inhouse or by the collaboration partners of the SBBS consulting agency.
Consulting: Decision making
In this phase the client will make final decisions about the project. The most important part of the journey!
Concepts is the next phase where the decisions that were made are getting applied to the game. To nurture the process like that is the way to find the sweet spot between following both the needs of your client as well the needs of the consumer of the product.
Concept checkup
This step of the concept creation phase is the most important one. It is the showcase to the client
In the showcase a collection and assets will be showed to the client for a final review of all parts of the game to if necessary make any corrections before the development phase in order to save costs.
DEVELOPMENT
collaboration Partners
Ther will be a list of collaboration partners published her soon after the final decisions are made.
Development Planning the process
The first step of the development life cycle is to plan the dev process with the external collaboration partner. SBBS will participate on that process to ensure all wishes of the client will be included in that plan.
SBBS will show and present the concept made in the previous phase to the external developers and will to make all the important aspects of the procect clear for them. After presenting there will be the actual structuring of the development process into pieces.
Implementing & Testing
Implementing the code and testing the prototype
Implementing the features with code, after setting up the architecture the whole game is built on and testing the product in an early access way or by the developers themselves. There are different opportunities.
Analysis & Design
Analyzing risks and possible problems is important as well as looking for any design problems, like things that cnnot be applied to the game because of other issues.
Working on the analysis process isimportant and looking for any risks using certain elements of the design created in the last phase, then concept phase.
To ensure that the design complies to the decsion made in previous phases is crucial.
maintenance
During testing ensuring the quality by doing maintenance and showing the finished product to executives.
Making the product accessible to the audience and launching it on different moble, console or PC platforms. First testing it and fixing bugs that occur. Hotfixes included, when there are bigger issues.
SERVICE
service for gaming
The generation Z sees the develepment of customer service differently. How?
Service for gaming: Adding new content!
Adding new DLCs and addons to the game, making the community happy and curious about new features.
Offering the extensions for the game for the needs of both gamers and the client. Collaborating with developers to implement these features.
Transparency service
You can ask for transparency reports whenever for checking the progress.
Working on the game and ensuring 100 percent transparency whenever needed is one of the key properties of SBBS.
service development: developing
Collaborations with developers in gaming make it possible to outsource these games
Creating games also means to fix issues, to make bug fixing as well as making things work by doing maintenance.
Bug fixing for better experiences
To ensure the fluent gaming experience developers fix all the bugs, and SBBS is constantly in touch with the ommunity to get feedback about new features, bugs, and issues in the game.
Making gaming a greater experience by not only outsourcing the concept and development of the game but also the maintenance as well as the development of extensions and addons.
SUPPORT
support for gaming
The generation Z sees the develepment of customer service differently. How?
support consulting
consulting you about the principles of game support for corporate games
Learning the basis of game support and client support for the game developed by SBBS for your corporate use cases.
support implementation
Implementing software and connecting it to the game is a challenge.
Creating connections to CRM software and connecting
support showcase
period of time SBBS shows the client how to do support in a practical way to mentor the support employees in the company.
practical approach of SBBS to show support for corporate games, and showcase the support and communications infrastructure to the sales or support team.
support social marketing
Using gaming channels for marketing
Taditional marketing channels are a great opportunity for incentify community experts and supportive people.
Marketing
Marketing for Gaming
The generation Z sees the develepment of customer service differently. How?
Brand
Creating a brand or a sub brand for the game.
Creating a brand for the game can leverage the process of sales, when the player is a B2C client. Especially sub brands optimized for the purpose of driving traffic from the traditional channels to the new innovative channels.
Entertainment & gaming events
Using documentary formats in TV streaming services to spread the company gaming philosophy. Also gaming events are offered by collaboration partners.
Using TV, radio, streaming services and other media to accelerate the market penetration of your corporate game. Additionally events can highly encourage your audience to actually play the game.
performance marketing
Setting up the programmatic advertising with campaigns in search engines and social media.
Creating unique campaigns and experiences in classic media to leverage the community in the games.
Business influencer/influencer marketing
Using the potential and growth of gaming by selecting business influencers for accelerating the whole process of customer generation
Business infleuncers are trusted and spread a certain attitude you can include in your brand, as well as they have many followers that could be potential clients.